Why is it so hard to bring back Ready Salted Chipsticks?!

I honestly don't understand Walkers!

Why can’t they just take the vinegar flavour out of the machine?!

Seriously, what is the difference between Ready Salted Chipsticks and salt and vinegar!? I can only conclude that it is just vinegar!

Surely it’s the same process to make Ready Salted Chipsticks, but cheaper, because you’re only using salt! It’s not like they don’t have the means to make them anymore! Is red dye for the packets more expensive than the blue?! You’re still producing all of the basic components!

If they’re really not profitable sell the rights and the recipe to me for a quid and I’ll bloody well make them!